Quiznos Introduces new $2 Gourmet Flatbread Sammies Toasted Sandwiches

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Release date: November 12, 2007  /  Print This     RSS    

Denver, CO - November 12, 2007 - Quiznos, one of the nation's fastest growing quick-service restaurant chains, today announced the launch of great tasting $2.00 GOURMET FLATBREAD SAMMIES. These new gourmet sandwiches come in four “sammilicious” varieties - Sonoma Turkey, Italiano, Alpine Chicken and Bistro Steak Melt.

Made with artisan flatbread and bold-flavored premium ingredients, these smaller sandwiches give guests all of the great, high quality gourmet taste they expect from Quiznos, and at a surprisingly low price of $2.00.

“We took the name for a smaller sandwich known as "Sammies" in the Midwest and created a whole new sandwich category for the industry. Guests can now eat smaller gourmet portions without sacrificing flavor. Where else can you get ingredients like black angus steak or basil pesto on artisan flatbread for just $2.00," said Steve Provost, Quiznos Chief Marketing Officer.

“Be fit and fabulous. Eat delicious, healthful foods without denial. Just choose the right foods in the right portions, because it's the portions that count. And now Quiznos is doing the counting for you,” said Linda Gassenheimer, author of The Portion Plan: How to Eat the Foods You Love and Still Lose Weight.

“SAMMIES are a tremendous value because they are affordable and great for eating as a meal, as a snack, or when you're on the go,” said Zach Calkins, Quiznos Executive Chef. “SAMMIES raises the bar in the industry for taste, value and portability.”

At $2.00 each, great-tasting SAMMIES offer guests new choices and variety from Quiznos. Guests can choose to order SAMMIES individually or order a Flatbread SAMMIES Meal, which includes two Flatbread SAMMIES, one side and a regular fountain drink, for a recommended price of $5.99. There are four different SAMMIES, each with a unique, gourmet taste:

Sonoma Turkey Sammie - Turkey, Chipotle Mayo, Pepper Jack Cheese, Spices, Romaine and Tomato Garnish

Italiano Sammie - Salami, Capicola, Pepperoni, Basil Pesto, Mozzarella Cheese, Spices, Romaine and Tomato Garnish

Alpine Chicken Sammie - Chicken and Bacon, Ranch Dressing, Swiss Cheese, Spices Romaine and Tomato Garnish

Bistro Steak Melt Sammie - Black Angus Steak, Mild Peppercorn Dressing, Mozzarella Cheese, Spices, Romaine and Tomato Garnish

ABOUT QUIZNOS

Celebrating its 26th year, Denver-based Quiznos is a national chain designed for today's busy consumers who are looking for a tasty, fresher alternative to traditional fast food restaurants. Using only premium quality real ingredients, Quiznos restaurants offer creative, chef-inspired recipes for sandwiches, soups and salads. With more than 5,000 franchise restaurants, Quiznos is one of the fastest growing quick service restaurant chains.

In October 2007, Quiznos was named as leading the QSR industry in wait time performance by the Mystery Shopping Providers Association's (MSPA) 2007 Wait Time Study. In May 2007, Zagat's consumer surveys listed Quiznos in top 5 for Top Food, Top Facilities, Top Service and Top Overall, ahead of its direct competitors. In June 2006, Nation's Restaurant News ranked Quiznos in its Top 100 Restaurant Chains as the #1 restaurant chain in growth in number of units--five years in a row. Entrepreneur magazine in January, 2006 ranked Quiznos in its annual Top Franchise 500 as the #2 Best Overall Franchise and QSR magazine ranked the chain in its Top 50 Chains in August, 2005 as #3 by change in system-wide sales.

For further information, please visit www.quiznos.com

ABOUT LINDA GASSENHEIMER

Linda Gassenheimer is a Syndicated Journalist and Best Selling Author.

Her specialty is making delicious, healthy foods easy and fast. She has a weekly radio program on WLRN National Public Radio; a syndicated “Dinner in Minutes” column read by over 4 million readers each week and is an award-winning author of 12 cookbooks. Her latest books are The Portion Plan: How to Eat the Foods You Love and Still Lose Weight, (January, 2007), Prevention's Fit and Fast Meals in Minutes, (August, 2006), Good-Carb Meals in Minutes and Good-Carb Diet for Life (September, 2005), and Mix N' Match Meals in Minutes for People with Diabetes (March, 2003). Low-Carb Meals in Minutes (October 2000).

For further information, visit Linda Gassenheimer on her website, www.DinnerInMinutes.com

MEDIA CONTACT:

Ben Howington

Coltrin & Associates (for Quiznos)

(212) 221-1616

ben_howington@coltrin.com